A bold, user-focused website that secured future agency work

Client:
Rootshell Security
Rootshell Security delivers cutting-edge cybersecurity solutions, helping businesses stay ahead of evolving threats. They needed a website that not only showcased their expertise but also strengthened their brand identity with a modern, engaging design.
The goal
The aim was to design a sleek, high-performing website that clearly communicated Rootshell Security’s services while improving user experience. Beyond the website, the project needed to establish a strong brand presence that could be consistently applied across future marketing materials.
The solution
The website was designed with a refined, intuitive layout, featuring custom graphics, smooth scroll animations, and a customer-centric approach. The branding elements developed during the web design process became the foundation for a refreshed identity, which Rootshell Security adopted across other touch points. This brand evolution led to additional projects within the agency, securing further work for revised brand guidelines, email signatures and Powerpoint presentations.
The process
By crafting a structured, engaging website, I established a cohesive design system that not only enhanced usability but also strengthened the brand’s visual identity. Custom platform graphics helped communicate complex cybersecurity solutions, while animations and scroll transitions added depth to the experience. The success of the website design directly influenced Rootshell Security’s broader branding efforts, leading to additional creative work.
The result
The new website redefined Rootshell Security’s digital presence, offering a seamless user experience and a revitalised brand identity. The impact of the design extended beyond the website, driving new creative opportunities within the agency and securing further client work that may not have been won otherwise.