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Client:
Area 52
Area 52 is a U.S.-based company specialising in premium cannabis-derived wellness products, including Delta-8 and Delta-9 THC gummies, vapes, and functional mushroom gummies.
Graphic overview
Designed for a viral PR campaign, this infographic maps out the top phobias in each state of America, complete with a supporting chart highlighting the most searched fears. The design was shared widely on Twitter (X) and gained extra attention when model and TV personality Chrissy Teigen retweeted it. The graphics were created in Illustrator to maximize visual impact and engagement.
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